Business Analytics for Managers: Taking Business Intelligence Beyond Reporting (Wiley & SAS Business Series)
by Gert H. N. Laursen, Jesper Thorlund
Business Analytics for Managers explores how organizations can move beyond routine reporting and make greater use of business intelligence. Written for managers, this Wiley & SAS Business Series title provides an accessible foundation for understanding analytics and its role in supporting informed business decision-making.
About This Book
Business Analytics for Managers introduces the role of analytics in modern management.
The book focuses on taking business intelligence beyond reporting and toward more meaningful business use.
It is written for managers seeking to understand analytics and its place in organizational decision-making.
Published as part of the Wiley & SAS Business Series, the book is authored by Gert H. N. Laursen and Jesper Thorlund.
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