The PDMA ToolBook 3 for New Product Development (Product Development and Management ToolBooks)
by Abbie Griffin, Stephen Somermeyer
The PDMA ToolBook 3 is a practical business resource centered on new product development. Written by Abbie Griffin and Stephen Somermeyer, it offers readers a focused reference for exploring tools and approaches related to product development and management.
About This Book
The PDMA ToolBook 3 focuses on new product development and product development management.
It presents a practical resource for readers seeking tools related to the product development process.
Written by Abbie Griffin and Stephen Somermeyer, this volume is designed for professionals and others interested in managing and improving product development work.
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