Social Communication In Advertising
Social Communication In Advertising examines the relationship between advertising and social communication. William Leiss presents a focused title for readers exploring advertising, media, communication, and the role of messages within society.
About This Book
Social Communication In Advertising explores advertising through the lens of social communication.
The book focuses on the relationship between advertising, communication, and society.
It is suited to readers studying advertising, media, communication, and related social sciences.
Written by William Leiss, this title provides a focused examination of advertising as a communicative subject.
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