Loose-Leaf for Marketing: An Introduction, 16th edition
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Loose-Leaf for Marketing: An Introduction, 16th edition

by Gary Armstrong

Textbook Marketing business education
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Loose-Leaf for Marketing: An Introduction, 16th edition offers a structured entry point into the study of marketing. Authored by Gary Armstrong, this educational resource is suited to students and readers seeking foundational knowledge in a business-focused subject.

ISBN-13 9780135340318 ASIN 0135340314 Views 119 Publisher Pearson,USA Year 2025 Format Loose Leaf Product Group Book Pages 620 Created March 09, 2026 Updated October 16, 2026
About This Book

Loose-Leaf for Marketing: An Introduction, 16th edition presents an introductory study of marketing.

The book is authored by Gary Armstrong.

Its format and edition make it suitable for structured coursework and foundational learning in marketing.

The text is designed for readers seeking a broad introduction to the subject.

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