2014 MyLab Marketing with Pearson eText -- Access Card -- for Consumer Behavior: Buying, Having, and Being, 11th Edition
This 2014 access card provides entry to MyLab Marketing with Pearson eText for Michael Solomon’s Consumer Behavior: Buying, Having, and Being, 11th Edition. Designed for marketing coursework, it combines the specified textbook edition with Pearson’s digital learning platform.
About This Book
Access product for the 2014 MyLab Marketing with Pearson eText edition of Consumer Behavior: Buying, Having, and Being, 11th Edition.
Authored by Michael Solomon, this resource is designed for use with marketing coursework focused on consumer behavior.
The package provides access to Pearson eText and MyLab Marketing materials associated with the specified edition.
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