Marketing Research (7th Edition)
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Marketing Research (7th Edition)

by Alvin C. Burns, Ronald F. Bush

Business Education Marketing Research
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Marketing Research, Seventh Edition, is a hardcover volume by Alvin C. Burns and Ronald F. Bush. Centered on the field of marketing research, it is suited to students, educators, and professionals seeking an academic business reference focused on marketing-related research.

ISBN-13 9780133074673 ASIN 0133074676 Views 220 Publisher Pearson Year 2013 Edition 7 Format Hardcover Product Group Book Pages 496 Adult No Created September 11, 2026 Updated October 17, 2026
About This Book

Marketing Research is a seventh-edition hardcover book by Alvin C. Burns and Ronald F. Bush.

The book focuses on the subject of marketing research and is presented as an academic or professional reference.

This edition may suit students, instructors, and readers looking for a structured resource related to marketing research.

Its clear edition information and named authors make it easy to identify within business and marketing collections.

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I will be using this book for:
17 total votes