Economics for Managers (Myeconlab)
by Paul Farnham
This textbook introduces economic principles for managers, focusing on practical applications in business strategy, market analysis, and decision-making.
About This Book
Economics for Managers provides foundational economic concepts relevant to business decision-making.
The text emphasizes the application of microeconomic and macroeconomic principles in a managerial context.
Readers gain tools to analyze market conditions, costs, and competitive strategy.
The book is designed for use alongside MyEconLab for additional practice and assessment.
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