Brand You for Marketing: Real People Real Choices
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Brand You for Marketing: Real People Real Choices

by Kim Richmond

Self-Help Marketing Personal Branding
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Brand You for Marketing: Real People Real Choices examines marketing through the lens of branding, people, and decision-making. With a focus suggested by its title, this business-oriented book is suited to readers exploring how individual choices connect with the broader practice of marketing.

ISBN-13 9780130388537 ASIN 013038853X Views 82 Publisher Prentice Hall Year 2011 Edition 7 Format Paperback Product Group Book Pages 312 Created April 30, 2026 Updated October 15, 2026
About This Book

Brand You for Marketing: Real People Real Choices focuses on the relationship between branding and marketing.

The title highlights the role of real people and their choices in understanding marketplace behavior.

It may appeal to readers interested in marketing concepts, brand identity, and consumer decision-making.

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I will be using this book for:
2 total votes