Marketing

by Roger Kerin, Steven Hartley, William Rudelius

Business Textbook Marketing

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Marketing, by Roger Kerin, Steven Hartley, and William Rudelius, offers a book-centered resource for readers studying or exploring marketing. This listing is for the physical or standalone book only; videos and an access key are not included.

ISBN-13 9780073529936 ASIN 0073529931 Views 120 Publisher McGraw-Hill Education Year 2010 Edition 10 Format Hardcover Product Group Book Pages 800 Created February 12, 2026 Updated September 30, 2026

About This Book

Marketing is a business and education title by Roger Kerin, Steven Hartley, and William Rudelius.

It is suited to readers seeking a book focused on marketing.

This listing includes the book only.

Videos and an access key are not included.

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