Tony Hellenbrand Ricp

About the Author

Tony Hellenbrand Ricp is a seasoned financial advisor and thought leader with over two decades of experience guiding individuals toward secure and innovative retirement strategies. Holding the prestigious Ricp designation, he specializes in safe investing principles that empower retirees to build lasting financial independence without unnecessary risks. In his groundbreaking book, The New 60/40: How the Next Generation of Retirees Can Achieve Radical Financial Freedom through Better Safe Investing, Tony challenges conventional wisdom, advocating for a balanced approach that adapts to today's economic realities. His insights draw from real-world client successes and deep market analysis, making complex financial concepts accessible to everyday readers. Tony's mission is to redefine retirement, ensuring that the next generation enjoys not just survival, but true financial freedom.