Prof Derek Atkins

About the Author

Prof Derek Atkins is a distinguished scholar and consultant in the field of risk management, with decades of experience advising global corporations on navigating complex threats to their operations and public image. Holding advanced degrees in finance and business strategy, he has served as a professor at leading universities, where he developed innovative frameworks for assessing and mitigating reputational vulnerabilities in an increasingly interconnected world. Atkins' expertise stems from his hands-on involvement in high-stakes corporate crises, blending rigorous academic analysis with practical insights to empower leaders. His seminal work, 'Rethinking Reputational Risk: How to Manage the Risks that can Ruin Your Business, Your Reputation and You,' distills these lessons into actionable strategies, making him a sought-after voice on safeguarding organizational integrity amid modern challenges.