Katie King
1 book
About the Author
Katie King is the author of AI Strategy for Sales and Marketing: Connecting Marketing, Sales and Customer Experience, a practical guide to aligning artificial intelligence with modern commercial strategy. Her work explores how organizations can connect marketing, sales, and customer experience to create more cohesive, effective journeys and stronger business outcomes. With a clear focus on applied ideas, King presents complex developments in an accessible way, helping readers consider both the opportunities and strategic implications of AI. Her writing is particularly relevant to business leaders, marketers, sales professionals, and anyone navigating the evolving relationship between technology, customers, and growth.
Common genres
Writing style
practical
clear
strategic
Books by Katie King
