Josh Cliffords

About the Author

Josh Cliffords is a visionary entrepreneur and business strategist with over a decade of experience in innovative product development and scaling startups. Drawing from his hands-on journey in launching disruptive ventures, he specializes in reimagining traditional business models to prioritize accessibility and growth through unconventional pricing strategies. In his acclaimed guide, 'HOW TO MAKE A FREE PRODUCT COMPANY: A step-by-step guide to launching and scaling free and negatively priced goods and services,' Cliffords demystifies the art of building profitable enterprises around free or subsidized offerings, offering practical insights for aspiring founders. His work empowers readers to challenge market norms, foster viral adoption, and achieve sustainable success in competitive landscapes, making complex concepts approachable for innovators at any stage.