John Coates
4 books
About the Author
John Coates is a renowned neuroscientist and former Wall Street trader whose interdisciplinary work bridges the worlds of finance, physiology, and psychology. Drawing from his unique experiences in high-stakes trading environments, Coates explores how risk-taking reshapes the human body and mind, offering profound insights into decision-making under uncertainty. His research, grounded in both laboratory experiments and real-world observations, challenges conventional economic theories by highlighting the biological underpinnings of behavior. With a PhD in neuroscience from the University of Cambridge, Coates has held positions at prestigious institutions and continues to lecture on the intersections of emotion, cognition, and markets. His writing demystifies complex scientific concepts for a broad audience, making the invisible forces driving human ambition accessible and engaging.
Common genres
Writing style
insightful
interdisciplinary
accessible
Books by John Coates
