Jeff Berry

About the Author

Jeff Berry, affectionately known as Beachbum Berry, is a renowned tiki culture enthusiast and cocktail historian whose passion for Polynesian pop and vintage libations has reshaped modern mixology. With a career spanning decades, Berry has meticulously researched and revived forgotten recipes from the golden age of tiki bars, drawing from rare cocktail books, faded menus, and personal adventures across the Caribbean and beyond. His work celebrates the whimsical, escapist spirit of mid-century tropical drinks, blending historical accuracy with innovative twists that delight bartenders and home enthusiasts alike. Through his writings and bar programs, Berry has become a pivotal figure in the tiki revival, inspiring a new generation to embrace the art of the mai tai and beyond.