Fredrik Eklund

About the Author

Fredrik Eklund is a renowned real estate broker, entrepreneur, and author whose dynamic career has taken him from the vibrant streets of Stockholm to the high-stakes world of New York City's luxury property market. As a star of the hit Bravo series Million Dollar Listing New York, he has brokered multimillion-dollar deals for celebrities and tycoons alike, earning a reputation for his charismatic negotiation tactics and unyielding drive. In his debut book, The Sell: The Secrets of Selling Anything to Anyone, Eklund distills years of experience into practical, engaging advice that empowers readers to master the art of persuasion in business and beyond. With a background in international relations and a passion for storytelling, he continues to inspire aspiring professionals through speaking engagements, media appearances, and his innovative approach to real estate.