Dave Evans Bill Burnett

About the Author

Dave Evans and Bill Burnett are pioneering innovators in the intersection of design thinking and personal fulfillment, renowned for their transformative approach to life planning. As executive directors of the Stanford d.school, they have empowered countless individuals to apply design principles to craft meaningful, satisfying lives. Drawing from their extensive experience in product design—Evans at Apple and Electronic Arts, and Burnett at IDEO—they developed a methodology that treats life as a prototype, encouraging iteration, empathy, and bold experimentation. Their work has inspired a global movement, helping professionals, students, and dreamers alike to navigate uncertainty and build resilient futures through practical, evidence-based strategies.