Dan Lattimore

About the Author

Dan Lattimore is a distinguished scholar and practitioner in the field of public relations, with decades of experience bridging academic theory and real-world application. Holding advanced degrees in communication and business, he has taught at leading universities, shaping the minds of future PR professionals through innovative curricula and mentorship. Lattimore's career also includes consulting for major corporations and non-profits, where he has navigated complex media landscapes and crisis communications with strategic finesse. His insights into the evolving role of public relations in a digital age have made him a sought-after speaker at industry conferences. Passionate about ethical practices and measurable outcomes, Lattimore continues to influence the profession through his writings and advisory roles, emphasizing transparency and stakeholder engagement as cornerstones of effective PR.