Props @ Placement: The Untold Story of Brands and Representation
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Props @ Placement: The Untold Story of Brands and Representation

by Dominic Robbins

Media Studies film analysis Branding
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An exploration of brand representation and product placement in media and marketing, offering insights into how brands connect with audiences.

About This Book

Props @ Placement examines the role of brands in media and advertising environments.

The book discusses strategies for representation and product placement.

Readers will find insights into how brands connect with audiences through media channels.

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I will be using this book for: