Introduction to Business: For a Sustainable and Entrepreneurial Future
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Introduction to Business: For a Sustainable and Entrepreneurial Future

by Heidi M. Neck, Christopher P. Neck, Emma L. Murray

business textbook entrepreneurship Sustainable Business
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Introduction to Business: For a Sustainable and Entrepreneurial Future offers a clear starting point for exploring business through the combined perspectives of sustainability and entrepreneurship. Designed for learners, it provides a foundation for understanding how business education connects with the challenges and opportunities of the future.

About This Book

Introduction to Business: For a Sustainable and Entrepreneurial Future provides a broad foundation in business for learners beginning their studies.

The book brings sustainability and entrepreneurship into the study of business, highlighting their relevance to the future of organizations and society.

Written by Heidi M. Neck, Christopher P. Neck, and Emma L. Murray, it is designed to support readers developing a practical understanding of business.

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I will be using this book for: