Social Media in Sport: Analysis and Application Across Contexts
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Social Media in Sport: Analysis and Application Across Contexts

by Brandon C Boatwright, Gregory A Cranmer

Social Media communication studies sports marketing
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Social Media in Sport: Analysis and Application Across Contexts examines the relationship between social media and sport from analytical and practical perspectives. Covering the subject across varied contexts, it provides a focused resource for readers interested in sport communication, digital media, and the application of social platforms.

About This Book

Social Media in Sport: Analysis and Application Across Contexts examines the role of social media within sport.

The book focuses on analysis and application, connecting concepts to different sporting contexts.

Its subject matter is relevant to readers exploring sport communication, digital media, and the ways social platforms are used in sport.

Written by Brandon C. Boatwright and Gregory A. Cranmer, this title offers a focused resource on social media and sport.

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I will be using this book for: