ADJUST: HOW ADS SHAPE WHAT YOU THINK AND DO
ADJUST explores how advertising can shape what people think and do. Alessandra Di Lorenzo offers a focused examination of the influence ads may have on perception, choice, and behavior, providing readers with an accessible starting point for considering the messages that surround them every day.
About This Book
ADJUST examines the role advertising plays in shaping thought and behavior.
It considers how ads may influence perceptions, decisions, and everyday actions.
Written by Alessandra Di Lorenzo, this book offers a focused introduction to the relationship between advertising and human response.
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