The Psychology of IP: Why CEOs Ignore Their Lawyers? (And how to fix this?)
In 'The Psychology of IP: Why CEOs Ignore Their Lawyers? (And how to fix this?)', Maria Boicova-Wynants uncovers the psychological barriers that lead business leaders to sideline legal advice on intellectual property. The book analyzes these dynamics and delivers practical fixes to enhance communication and integration between CEOs and their legal teams, safeguarding business interests effectively.
About This Book
The Psychology of IP delves into the reasons behind CEOs' tendency to ignore legal counsel on intellectual property matters, examining psychological and organizational factors at play.
Through analysis of common pitfalls, the book highlights how miscommunications and differing priorities can undermine effective IP strategies in business environments.
It provides actionable insights and methods to foster better collaboration between executives and lawyers, ensuring IP protection aligns with overall business goals.
Drawing on expertise in law and psychology, the author offers a unique perspective on resolving these challenges for improved decision-making.
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