Essentials of Public Relations: A Case Study Approach
by Bernard Osero, Faith Mituki
Essentials of Public Relations: A Case Study Approach provides a structured introduction to the field of public relations. Written by Bernard Osero and Faith Mituki, it uses case studies to help readers engage with essential concepts and develop a practical understanding of this important area of communication.
About This Book
Essentials of Public Relations: A Case Study Approach introduces the fundamental subject of public relations.
The book uses a case study approach to frame its discussion, connecting public relations concepts with practical examples.
It is suited to readers seeking a concise foundation in public relations and its essential areas of study.
Written by Bernard Osero and Faith Mituki, this title presents public relations in an accessible, structured format.
Reviews
No reviews yet. Be the first to review this book!