FORMAÇÃO DE PREÇOS DE VENDA: SEGUNDA EDIÇÃO, REVISTA E AMPLIADA (Portuguese Edition)
In this revised and expanded second edition, Vicente De Camargo delves into the key aspects of sales pricing formation. Designed for business practitioners, it covers essential strategies to optimize pricing for profitability and market positioning. A valuable resource in Portuguese for enhancing pricing knowledge.
About This Book
This second edition of Formação de Preços de Venda has been thoroughly revised and expanded to provide updated insights into pricing strategies.
Authored by Vicente De Camargo, the book offers a comprehensive look at the principles behind setting sales prices in a Portuguese-language context.
Ideal for professionals seeking to refine their approach to pricing decisions in competitive markets.
The content builds on foundational concepts while incorporating new developments in business practices.
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