Apple in China: The Capture of the World's Greatest Company
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Apple in China: The Capture of the World's Greatest Company

by Patrick Mcgee

Business History Technology
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A detailed exploration of Apple's deep ties to China and the strategic challenges facing the world's most valuable company.

About This Book

Apple in China examines the complex relationship between Apple and the Chinese market.

The book explores how Apple's growth became closely linked with manufacturing and supply chains in China.

It considers the strategic decisions that shaped Apple's presence in one of the world's largest economies.

Readers gain insight into the challenges and opportunities Apple faces in this critical region.

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I will be using this book for: