The Innovator's Dilemma, with a New Foreword: When New Technologies Cause Great Firms to Fail
by Clayton M. Christensen, Marc Benioff - Foreword
Clayton M. Christensen’s influential examination of disruptive technology explains why leading companies can lose ground even when they are well managed. Focusing on innovation, strategy, and organizational decision-making, the book offers a framework for understanding how new technologies challenge established businesses and reshape competitive markets.
About This Book
Clayton M. Christensen explores why established companies may struggle when new technologies change markets and customer expectations.
The book focuses on the organizational and strategic challenges created by disruptive innovation.
It considers how practices that support success in established markets can sometimes hinder responses to emerging opportunities.
This edition includes a new foreword by Marc Benioff.
Reviews
No reviews yet. Be the first to review this book!