Meetings, Expositions, Events AND Conventions: An Introduction to the Industry
by George G Fenich, Kristin Malek
Meetings, Expositions, Events AND Conventions: An Introduction to the Industry offers a broad introduction to the professional world of organized gatherings. Covering the industry’s central event categories, it provides a foundation for students and readers seeking to understand meetings, expositions, events, and conventions.
About This Book
Meetings, Expositions, Events AND Conventions: An Introduction to the Industry provides an overview of a professional field centered on organized gatherings and events.
The book introduces the connected areas of meetings, expositions, events, and conventions in an accessible way.
It is suited to readers seeking foundational knowledge of the industry and its broad scope.
Written by George G. Fenich and Kristin Malek, this title offers an entry point for students and others interested in event-related business.
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