Snake Oil: Life's Calculations, Misdirections, and Manipulations
by Jim Rose
An insightful look at how numbers influence daily choices and how they can be twisted to mislead or persuade.
About This Book
Snake Oil examines the ways calculations and statistics shape decisions and perceptions.
The book highlights common misdirections that occur when numbers are presented without context.
Readers are guided through examples of manipulation that appear in media, business, and personal life.
Emphasis is placed on developing clearer thinking when faced with quantitative claims.
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