International Business: The Challenges of Globalization
International Business: The Challenges of Globalization offers a foundation for understanding how globalization shapes business across national borders. Written by John Wild and Kenneth Wild, this book introduces the international business environment and the challenges organizations encounter in a connected global economy.
About This Book
International Business: The Challenges of Globalization examines business in an international context.
The book focuses on globalization and the challenges it creates for organizations operating across national borders.
Written by John Wild and Kenneth Wild, it provides a foundation for understanding international business.
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