NEW-BUSINESS INTELLIGENCE, ANALYTICS, AND DATA SCIENCE: A MANAGERIAL PERSPECTIVE, 4/E
New Business Intelligence, Analytics, and Data Science: A Managerial Perspective, 4/E offers a broad introduction to three important areas of contemporary business. Written for a managerial audience, it connects business intelligence, analytics, and data science with organizational practice and data-informed decision-making.
About This Book
New Business Intelligence, Analytics, and Data Science: A Managerial Perspective, 4/E introduces three closely related areas of modern business practice.
The book presents business intelligence, analytics, and data science from a managerial perspective, emphasizing their relevance to organizations and decision-making.
It is suited to readers seeking a broad foundation in how data-focused disciplines fit within the business environment.
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