The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power
by Michael A. Cusumano, Annabelle Gawer, David B. Yoffie
The Business of Platforms examines strategy amid digital competition, innovation, and power. Written by Michael A. Cusumano, Annabelle Gawer, and David B. Yoffie, this book offers a business and technology-focused perspective for readers seeking to understand the significance of platforms in the modern competitive landscape.
About This Book
The Business of Platforms explores strategy in the age of digital competition, innovation, and power.
Michael A. Cusumano, Annabelle Gawer, and David B. Yoffie examine the business of platforms through a strategic and technology-focused lens.
This book is suited to readers interested in business, digital markets, innovation, and the forces shaping platform-based competition.
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