[0134477405] [9780134477404] Selling Today: Partnering to Create Value (14th Edition)-Hardcover
Selling Today: Partnering to Create Value explores selling through the lens of partnership and value creation. As a 14th Edition hardcover, it offers a general resource for students and professionals interested in sales, marketing, and customer-focused business practices.
About This Book
Selling Today: Partnering to Create Value is a business and sales title focused on the role of selling in creating value.
The book presents selling as a partnership, emphasizing collaboration between sellers and customers.
This 14th Edition hardcover may serve as a reference for students, educators, and readers interested in sales and marketing.
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