Driving Digital Strategy: A Guide to Reimagining Your Business
by Sunil Gupta
Driving Digital Strategy offers a guide to rethinking business in the digital age. Sunil Gupta explores the importance of digital strategy and invites readers to consider how organizations can adapt, innovate, and reimagine their approach to business in a changing technological landscape.
About This Book
Driving Digital Strategy: A Guide to Reimagining Your Business examines the role of digital strategy in shaping modern organizations.
Sunil Gupta presents the book as a guide for readers considering how businesses can be reimagined in response to digital change.
The focus is on connecting strategic thinking with the opportunities and challenges created by digital technologies.
This book is suited to business readers seeking a broad introduction to digital strategy and organizational transformation.
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