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新媒体文案创作与传播 (互联网+新媒体营销规划丛书) (Chinese Edition)

by 叶小鱼, 勾俊伟

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本书围绕新媒体文案的创作与传播展开，置于互联网与新媒体营销规划的背景之下，适合希望了解营销文案、传播思路及相关规划内容的读者，也可作为学习新媒体营销与文案写作的参考读物。

ASIN B077SCRQJM Views 131 Publisher 人民邮电出版社 Year 2017 Edition 第1版 Format Kindle Edition Product Group Digital Ebook Purchas Pages 249 Created March 20, 2026 Updated November 04, 2026

About This Book

本书聚焦新媒体文案创作与传播这一主题。

内容置于“互联网+新媒体营销规划”相关框架中，关注文案与新媒体营销之间的联系。

适合对新媒体营销、文案写作及传播规划感兴趣的读者阅读与参考。

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I will be using this book for:

新媒体文案创作与传播 (互联网+新媒体营销规划丛书) (Chinese Edition)

About This Book

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