Blue Ocean Leadership (Harvard Business Review Classics)
by W. Chan Kim, Renée A. Mauborgne
Blue Ocean Leadership offers a focused business perspective on leadership, organizational performance, and opportunity. Drawing on the work of W. Chan Kim and Renée A. Mauborgne, this Harvard Business Review Classic is a concise resource for managers, executives, students, and readers interested in strategic management.
About This Book
Blue Ocean Leadership presents a focused examination of leadership through a business and management lens.
Written by W. Chan Kim and Renée A. Mauborgne, the book explores ways leaders can approach organizational performance and opportunity with fresh thinking.
As a Harvard Business Review Classic, it is suited to readers interested in practical leadership ideas and strategic management.
This concise work is relevant for managers, executives, students, and anyone seeking a broader perspective on effective leadership.
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