The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google
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The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

by Scott Galloway

Business Technology
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An examination of the business models and market influence of Amazon, Apple, Facebook, and Google.

ISBN-13 9780735213661 ASIN B06WP982HX Views 39 Publisher Portfolio Year 2017 Edition Reprint Format Kindle Edition Product Group Digital Ebook Purchas Pages 336 Created March 22, 2026 Updated September 26, 2026
About This Book

This book examines the business models and market dominance of four major technology companies.

It explores how these firms have shaped industries and consumer behavior on a global scale.

The analysis highlights key factors behind their sustained competitive advantages.

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I will be using this book for: