Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
by Danielesty
Green to Gold explores how environmental strategy can become part of a company’s approach to innovation, value creation, and competitive advantage. It offers a business-oriented perspective for readers interested in sustainability, corporate strategy, and the relationship between environmental considerations and commercial performance.
About This Book
Green to Gold examines the relationship between environmental strategy and business performance.
The book focuses on how companies can use environmental considerations to support innovation and create value.
It also addresses the potential role of environmental strategy in building competitive advantage.
This title is suited to readers interested in business, sustainability, corporate strategy, and environmentally focused innovation.
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