DK Essential Managers: Globalization: Opportunities, Multiculturalism, Communicating, Ethics, Strategies
by Sarah Powell, Pervez Ghauri
This concise guide introduces the essential dimensions of globalization for managers and business readers. It covers opportunities, multiculturalism, communication, ethics, and strategy, offering a structured overview of the issues organizations face in an increasingly interconnected world.
About This Book
Globalization examines the opportunities and challenges that arise as organizations operate across national and cultural boundaries.
The book addresses multiculturalism and communication, highlighting themes relevant to working with people from diverse backgrounds.
Ethics is included as a central consideration in understanding global business and management.
Strategies for responding to globalization round out this concise management-focused guide.
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