《CIO决策世界》2015初春刊:为什么星巴克可以成为移动支付的王者? (Chinese Edition)
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《CIO决策世界》2015初春刊:为什么星巴克可以成为移动支付的王者? (Chinese Edition)

by Techtarget中国

business strategy Information Technology Case Studies
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Analyzes Starbucks' rise as a mobile payment leader and its implications for technology executives.

About This Book

This issue examines key factors behind Starbucks' success in mobile payments.

It provides analysis relevant to CIOs and technology decision makers.

Content is presented in Chinese and focuses on business technology trends.

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I will be using this book for: