Alibaba's World: How a Remarkable Chinese Company Is Changing the Face of Global Business
Porter Erisman examines Alibaba’s development and its expanding role in global commerce. With a focus on China, technology, and international business, Alibaba’s World considers how this remarkable company is influencing the way businesses operate and how the world understands China’s place in the global economy.
About This Book
Alibaba's World explores the remarkable Chinese company Alibaba and its growing influence on global business.
Porter Erisman presents a business-focused account of Alibaba's place in China's evolving commercial landscape.
The book considers how Alibaba is changing the face of international commerce and shaping perspectives on technology-driven enterprise.
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