Бизнес с нуля. Метод Lean Startup для быстрого тестирования идей и выбора бизнес-модели (Russian Edition)
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Бизнес с нуля. Метод Lean Startup для быстрого тестирования идей и выбора бизнес-модели (Russian Edition)

by Эрик Рис, Eric Ries

Business
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Learn how to test business ideas quickly, minimize risk, and choose the right model using the Lean Startup method for continuous innovation and growth.

About This Book

This book introduces the Lean Startup methodology for entrepreneurs seeking to build successful businesses with minimal waste.

It emphasizes continuous innovation, rapid testing of ideas, and adapting business models based on real customer feedback.

The approach helps reduce risk by validating assumptions before committing significant resources.

Readers learn how to iterate efficiently and make data-driven decisions throughout the startup process.

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