The Customer-Funded Business: Start, Finance, or Grow Your Company with Your Customers' Cash
by John Mullins
Discover how to start, finance, or grow your company using your customers' cash instead of outside investors.
About This Book
This book explores strategies for starting, financing, or growing a company by relying on customer payments rather than external funding sources.
It presents alternative approaches to traditional venture capital and highlights methods for generating early revenue from customers.
The content focuses on practical considerations for entrepreneurs seeking to minimize reliance on outside investors.
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