Meetings, Expositions, Events & Conventions: An Introduction to the Industry by Fenich Ph.D., George G. (2011) Paperback
Meetings, Expositions, Events & Conventions offers an introductory look at a broad industry centered on organized gatherings and professional events. Written for readers seeking foundational knowledge, this book brings together key areas of the field in one accessible resource.
About This Book
This introductory book focuses on the meetings, expositions, events, and conventions industry.
It provides a broad foundation for understanding the field and its terminology.
The coverage brings together several related forms of organized gatherings within one industry-focused resource.
It is suited to readers seeking a general introduction to event-related business and professional practice.
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