The Glitter Plan: How We Started Juicy Couture for $200 and Turned It into a Global Brand
by Pamela Skaist-Levy, Gela Nash-Taylor, Booth Moore
In The Glitter Plan, Pamela Skaist-Levy and Gela Nash-Taylor share how they started Juicy Couture with only $200 and grew it into a global brand. This engaging memoir explores their entrepreneurial path, from humble beginnings to fashion industry success, offering inspiration on turning ideas into reality through determination and creativity.
About This Book
The Glitter Plan chronicles the journey of Pamela Skaist-Levy and Gela Nash-Taylor as they founded Juicy Couture. Starting with a modest investment of $200, they transformed a simple idea into a worldwide brand known for its glamorous appeal.
The book details their entrepreneurial experiences, highlighting the challenges and triumphs in the fashion industry. It offers insights into the creative and business decisions that propelled their venture forward.
Co-authored with Booth Moore, the narrative provides a firsthand account of innovation and perseverance in building a successful company from the ground up.
Readers gain a glimpse into the behind-the-scenes efforts that turned an initial spark into a lasting legacy in global branding.
Reviews
No reviews yet. Be the first to review this book!