Data Science for Business: What You Need to Know about Data Mining and Data-Analytic Thinking
by Foster Provost, Tom Fawcett
Foster Provost and Tom Fawcett present an accessible guide to data science for business. Focusing on data mining and data-analytic thinking, the book helps readers understand the connection between analytical methods, business questions, and informed decision-making.
About This Book
Data Science for Business introduces the ideas and approaches that business readers need to understand data mining and data-analytic thinking.
Foster Provost and Tom Fawcett focus on the relationship between data, analytical methods, and business decision-making.
The book provides a foundation for recognizing how data science can be applied to business questions and organizational challenges.
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