Crisis Communication (PB): The Definitive Guide to Managing the Message
by Steven Fink
Crisis Communication offers a focused guide to managing messages during challenging situations. Steven Fink presents the subject as a practical area of communication, emphasizing the importance of clear, deliberate messaging when organizations face a crisis.
About This Book
Crisis Communication focuses on the challenges of managing messages during a crisis.
Steven Fink presents the subject as a practical guide to communication, with attention to the role of messaging in difficult situations.
The book is intended for readers seeking a clear introduction to crisis communication and message management.
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