Behavioral Finance: Psychology, Decision-Making, and Markets
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Behavioral Finance: Psychology, Decision-Making, and Markets

by Lucy Ackert, Richard Deaves

Business Finance Psychology
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Behavioral Finance explores how psychology affects financial decisions and market behavior. Lucy Ackert and Richard Deaves present an accessible examination of the relationship between human judgment, decision-making, and finance, offering readers a foundation for understanding behavioral perspectives in economic and market analysis.

About This Book

Behavioral Finance examines the relationship between human psychology and financial decision-making.

Lucy Ackert and Richard Deaves explore how individual and collective choices can shape financial markets.

The book provides a broad perspective on the behavioral foundations of investing, market activity, and economic judgment.

It is suited to readers seeking an introduction to the ways psychology complements traditional financial analysis.

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I will be using this book for: