Making Innovation Work: How to Manage It, Measure It, and Profit from It, Updated Edition
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Making Innovation Work: How to Manage It, Measure It, and Profit from It, Updated Edition

by Robert Shelton, Tony Davila, Marc Epstein

Business Management
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Learn how to manage, measure, and profit from innovation with practical strategies for organizational success.

About This Book

This book provides guidance on managing innovation within organizations.

It covers methods for measuring innovation performance and outcomes.

Readers learn approaches to generating profit from innovative activities.

The content addresses updated practices for innovation management.

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I will be using this book for: