The Upcycle: Beyond Sustainability--Designing for Abundance
by William Mcdonough, Michael Braungart
William McDonough and Michael Braungart look beyond conventional sustainability to consider how design can help create abundance. The Upcycle offers a broad, forward-looking perspective for readers interested in environmental responsibility, innovation, and the possibilities of designing products, systems, and environments with positive impact.
About This Book
The Upcycle explores a perspective on sustainability centered on moving beyond the goal of minimizing environmental damage.
William McDonough and Michael Braungart focus on design as a way to create abundance, rather than merely making existing systems less harmful.
The book is suited to readers interested in the relationship between design, sustainability, innovation, and responsible approaches to creating products and environments.
Its central theme offers a broad framework for thinking about how human creativity can support a more positive future.
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